Well They're Not Falsies!

Benefit's Beyond Mascara, They're Real! comes with the promise of revealing "lashes you never knew you had..."

The jet black, no flake, no smudge, long-wear formula is only part of the excitement - the brand new brush is kind of a mix between a regular mascara brush and the Givenchy Phenomen'Eyes which allows for you to reach each and every lash.

The mascara will be in stores in July, unless you live in NYC where Sephora Times Square will be having a special "Flash Sale" on June 10th.


























Thanks to VampyVarnish for photos.

Audacious Lashes!

Givenchy, or as we like to call them, The Eyelash Gods (!) have come out with another amazing, new mascara, with a genius brush. The brush has two separate parts - one to create density and one to create definition. The first "brush" is a grooved cylinder - this is the part that gives your lashes volume. The second part of the application happens when you press the button at the end of the cap - another brush pops out, and this one is for definition. Use it horizontally to comb out lashes, then flip it and use the tip to separate and define each lash. Givenchy is known for making the best tools for our eyelashes and this is no exception.
Givenchy Demesure Audacious Mascara will be in stores this Fall.









Check out Temptalia for more info!

DiorShow 360 Mascara

Dior's going gadgety! The new DiorShow 360 Mascara has a spinning brush that mimics a makeup artists technique. The brush spins in both directions to accommodate for bottom lashes as well as whether you're right or left handed. Take a look at the revolving brush in action below.