Nars has released this teaser video promoting their new Velvet Gloss Pencils. The short film features model Heather Marks wearing each of six shades, her face reflected over and over... Hi Heather... Hi Heather... There you are, Heather!
Monday, February 14, 2011
Wednesday, February 9, 2011
Addicted to Kate
Who's the perfect choice as face of Dior Beautés new campaign? With a tag line like, "Be Iconic" Kate Moss is the obvious choice. The official campaign won't be released until May, but take a look at these lovely teasers.
Monday, February 7, 2011
DiorShow 360 Mascara
Dior's going gadgety! The new DiorShow 360 Mascara has a spinning brush that mimics a makeup artists technique. The brush spins in both directions to accommodate for bottom lashes as well as whether you're right or left handed. Take a look at the revolving brush in action below.
Friday, February 4, 2011
Maybelline Site Re-Design
For the first time since 2007, Maybelline has re-designed their web site. The goal was to make the site more of a beauty destination site that consumers will want to visit on a daily basis, instead of just a product catalog. New features include over 60 makeup lesson videos, NYC365 - Maybelline's pick for NY's daily "it" girl, over 40 behind the scenes videos linked to end-look tutorials and of course a product catalog... not to mention many shots of the NY Skyline.
Tuesday, February 1, 2011
MAC Wonder Woman Collection Spring 2011
The new Wonder Woman Collection from MAC is out of this world, larger than life and fun, fun, fun! The Spring 2011 Collection hits stores February 10th and will feature several products in super-sized packaging... Jumbo Blushes, Lipglasses and an over-sized purse mirror to name a few. The shade story is neutral with some pop of color, giving a 70's inspired end-look.
“People are fascinated by the power of transformation,” said James Gager, senior vice president and creative director of MAC Worldwide. “That’s something Wonder Woman has always embodied — and so has MAC. Wonder Woman uses the power of makeup to eliminate dullness and make women beautiful, which is the role our makeup artists play in real life. And part of cosmetics is fantasy. We love showing people that you can have great fun with makeup.”
-courtesy of WWD
“People are fascinated by the power of transformation,” said James Gager, senior vice president and creative director of MAC Worldwide. “That’s something Wonder Woman has always embodied — and so has MAC. Wonder Woman uses the power of makeup to eliminate dullness and make women beautiful, which is the role our makeup artists play in real life. And part of cosmetics is fantasy. We love showing people that you can have great fun with makeup.”
-courtesy of WWD
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